Travelling with babies

April 25, 2009 in holidays, japan, marketing strategy

Evidence that there are still holes to plug within marketing.

http://www.japantoday.com/category/top-in-category/view/jalpaks-hawaii-tour-targets-mothers-with-young-kids

However I wonder how profitable is it to cater to these very minor niches.

Undoubtedly, it MIGHT work for an airline, as with code-sharing and a the plane needing to fly whether or not it’s filled, but what of industries where significant profits come  large economies of scale.

Japan is famously known for having everything catering to everyone, regardless of how little users there might be.

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